317-409-1801

Equipment & Gadgets

Hey Indy Photographers! If any of you are like us and back up all of your images on DVD+R's, I'd suggest running over to CompUSA today…we ran across a great sale where everything at the Castleton store is 30-50% off. We ended up buying 700 DVDs on sale today since it was such a great deal, and hopefully it'll last us the whole year. 🙂 

fasttrack.jpg

This week, Dane Sanders sent me his intro to review from his new Fast Track Photographer program and it was incredible! If you are a photographer who follows my blog, I recommend that you get plugged into his system too. There were so many thought-provoking questions and commentary that I found myself writing notes and my own comments around his intro but the one that stuck with me the most is this one. After doing a lot of research on small businesses, he said, "In a decade, only 4% of all small businesses are still standing." UNREAL!! Can you imagine starting a small business knowing that you have a 96% chance of failing in the first 10 years?! I would guess that fact alone would intimidate a lot of people from even starting their own business! There's so much you have to think about as a business owner….sales, marketing, vendor relations, taxes, insurance, employees, equipment, education, displays, trade shows, etc, etc, etc. and I've found that in the world of photography, if you don't have the business know-how and you don't keep up with the newest technology, trends, etc. you'll become just another starving artist, or you'll be in that 96% group that don't make it. 

My husband and I were talking about this very topic last night and considering the fact that this is our 14th year in business, we are excited to know that we've made it well past that statistic. 😀 He wrote about this on his blog last night too and I couldn't have said it better myself…if you're not visualizing your goals and writing them down on paper and on purpose, then what are you doing to better yourself and your business each year? What's your motivation for being self employed and where do you see YOUR business in 10 years? 

Before I post pics from Saturday's wedding, I thought I'd talk about lighting today. As photographers, we're always looking for great light and ways to improve our lighting to make our subjects look fabulous! I subscribe to a blog called Flash Flavor (I LOVE it!) and will be experimenting with some new techniques like the ones they show on their blog this year. I also have to say that I love great uplighting in reception halls too. Colored uplights give warmth to any room and it gives a better 3-D effect in photos, rather than the standard banquet hall walls. It shows that you've given great thought about how your reception hall will look when your guests walk in and what it will look like in the finished photographs. It also gives us more to work with in dark places, especially at night and when there's no window light available. One local company that does this kind of lighting on a regular basis is Event Lighting & Sound (ELS) in Indianapolis.

A lot of brides see fantastic images of featured receptions in bridal magazines and wonder how they can create the same effect. If you notice, a lot of the images have colored lights shining down from above the ceiling or tent as well as uplighting around the room that incorporates the color scheme of the event. Brides can also have their florist place candles throughout the entire room which adds to the warming effect and provides more light in photos. (Just make sure they aren't set too close to centerpieces, we had one catch on fire once…LOL…not kidding) Also, you can add trees and plants around any room to give it a more defined space. We've had some clients put white lights on tall trees in corners of reception halls and we've used the extra light as a great background for cake shots, dancing photos, etc. Anything you can do to add to the ambiance of a room will make all the difference in your photos. 🙂 Stay tuned for some samples of great uplighting & candles from the reception we photographed at the Omni this weekend. 😉